Marketing Manager

Company Overview:
Cronus AG is a leading company in the fields of golf and bicycle accessories. We pride ourselves on offering innovative and sustainable products that meet the needs of our customers. Our values ​​are sustainability, modernity, and innovation, and we are seeking a dedicated Marketing Manager to support us in implementing these values.

Position Summary:
As Marketing Manager at Cronus AG, you are responsible for the development and implementation of our marketing strategies and campaigns. You will work closely with our marketing team and other departments to increase our brand awareness and successfully position our products in the market.

Duties and Responsibilities:

• Development, implementation, and monitoring of marketing strategies and campaigns for Cronus GOLF and Cronus BIKES, taking into account the values ​​of sustainability, modernity, and innovation.
• Creation of marketing plans and budgets to achieve company goals.
• Management of online and offline marketing activities, including social media marketing, content creation, SEO/SEM, email marketing, event planning, and PR.
• Identification of market trends and competitive analysis to derive strategy recommendations.
• Collaboration with internal teams to plan and execute product launches and promotions.
• Building and maintaining relationships with partners, influencers, and other relevant stakeholders.
• Measurement of success and analysis of marketing initiatives, as well as continuous adjustment of the strategy based on the results.
• Promotion of a culture of innovation and continuous improvement within the marketing team.

Qualifications:

• Bachelor's or Master's degree in Marketing, Communication, or a related field.
• Minimum of 5 years of experience in marketing, preferably in the sports or lifestyle industry.
• Thorough knowledge of digital marketing strategies and tactics.
• Experience in leading and developing marketing teams.
• Creativity, innovation, and the ability to implement new ideas.
• Excellent communication and project management skills.
• Awareness of sustainability and interest in golf or bicycle culture are advantageous.